Deepen Your Lure Knowledge
cHATTERBAITS
Chatterbaits are bladed swim jigs that generate reaction strikes.
CRANKBAITS
Hard bodied, billed bait that dives while being retrieved.
JERKBAITS
Hard-bodied, suspending bait that mimics darting bait fish.
jIGS
Weighted hook with skirt, often paired with soft plastic trailers.
SOFT PLASTICS
Soft plastics can be used as main bait or as a trailer.
SPINNERBAITS
Wired jig bait with blades that create flash & vibration.
SWIMBAITS
Large bait fish lures designed to draw in huge bass.
TOPWATER
Floating lures that generate exciting jumping strikes .
Freshwater Species
For a complete guide on popular freshwater fish and how to identify them, view our fish identifier.
Bass | Catfish | Crappie | Panfish | Trout
Learn a New Technique
Alabama Rig
Multi bait rig design to mimic a small school of bait fish.
Carolina Rig
A weighted mainline that allows bait to be weightless.
Dropshot
Keeps your bait suspended at varying heights off the bottom.
Ned Rig
Ultra finesse technique that uses small compact baits.
Neko Rig
Stick bait that is weighted on one end to create uneven flutter.
Texas Rig
Weedless rig that can be fished weighted or weightless.
Wacky Rig
Stick bait hooked in middle so both ends subtly flutter as it sinks.
Tokyo Rig
Hook with a wire dropper that puts the weight below the hook.
Fishing Line
Fishing line provides the connection between you and your bait. There are three types, each with their own unique benefits.
Braid
Braided line is the strongest line by diameter. It is the most visible and has the least amount of stretch.
Fluorocarbon
Fluorocarbon line is the least visible line. It sinks, has a minimal amount of stretch, and is fairly sensitive.
Monofilament
Monofilament line has the most stretch. It’s neutrally buoyant, has the most memory, is mostly invisible.
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